it\'s so lame that all these campaigns are using the same tactic as jericho fans
used..
i mean come on, that was good because it was fresh an innovative...
do yourself a favor and come up with something creative.
your only hurting yourself in the end by copying an already used idea...
mars bars and marshmallows anyone? :rolleyes:
[#42180]
Written by: Carnifx [21/06/2007, 20:57]
all of these stupid campaigns are completely missing the point.
mars bars.. stupid idea. skittles... stupid idea. yearbooks.. probably the
stupidest idea i've heard yet.
jerico's campaign succeeded, not because it was clever.. (i.e nuts because they
said "nuts" ), but becauses nuts had the ideal nuisance factor.. they are very
bulky en mass (huge industrial bags of them), they are a bitch to get rid off or
store and you get shit loads of them for literally pennies... 50 tonnes were
delivered... and they would have kept on coming. do you honestly think that 50
tonnes of mars bars or skittles at 50 cents per one/bag are going to be forked
out for... no chance.. especially when it would be good pr for the station to
simply give them away (who do you give 50 tonnes of nuts to?) and the yearbooks
would just be burned.
people should quit trying to be smart, because basically they aren't.
campaigners should stick to delivering nuts, let nuts become the symbol so to
speak (as well as an hommage to a successful campaign)... everyone say "nuts" to
good programming being cancelled.
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